U.S. National Design Policy Initiative's Viral Video Campaign

The U.S. National Design Policy Initiative wants you to share a short video (less than 2 minutes) of your thoughts about the role design plays in US economic competitiveness and democratic governance, how a national design policy would help, and your personal pledge to support the efforts.

Between March 15, 2009 and April 15, 2009, the Initiative will collect videos via our YouTube group page and FaceBook Event page. Select videos will be included in our Design CEO's videos communicating the same message to be presented at national design conferences, to government officials, and other promotional venues.

HOW TO JOIN IN:

1. Art Direction
Film yourself on a plain white background (with semi-decent lighting). I've found that setting up a white board or wall behind me as I face the window during early sunrise or sunset creates beautiful light.

See Demi Moore and Ashton Kutcher’s I Pledge Video for inspiration.

2. Script
Provide your name and identifier. Your answers to the four following questions:

1. What role does design play in US economic competitiveness?
2. What role does design play in the US democratic governance?
3. In what specific ways, would a national design policy further enable design to play those roles?
4. What would you pledge to do to help design play that role?

Example script from what will be Dori’s video

NAME: I’m Dori Tunstall
IDENTIFIER: Organizer of the U.S. National Design Policy Initiative, design anthropologist, design educator, and optimistic American citizen

COMPETIVENESS:  Economic competitiveness is about providing products and services that have greater “human” value than that of your competitors for less cost to yourself.  Design is what transforms human values such as sustainability, delight, innovation, efficiency, ease of use, even sublime beauty into things and experiences that people can see, hear, touch, smell, and taste. With approximately 70–80% of the cost of a product determined in the design phase, “design twice and build once” should be the mantra for U.S. economic competitiveness.

DEMOCRACY: Through my former work with the organization Design for Democracy, I’ve seen first hand how everyday people experience democracy not as abstract laws but through designed things. A poorly designed ballot can disenfranchise citizens. Yet, the redesign of election ballots can lead to higher rates of completion. It is through designed things, communications, environments, and experiences that we, in the words of former President Jimmy Carter, “Reaffirm our concern for the human side of government.” This is the heart of American democracy.

DESIGN POLICY: There are already many grassroots and design associations’ initiatives that have used design promotion, innovation policy, design standards, and the design of policy to improve the economic competitiveness and democratic governance of towns, cities, counties, states, and regions. The challenge is to scale those efforts in a country that has 50 States, covers an area of 3.79 million square miles, and is home to 305 million people. It is through the support of a U.S. National Design Policy that the benefits of these efforts can be experienced everywhere nationally.

PLEDGE: I, Dori Tunstall, pledge to help organize and structure an American Design Council to act as a forum that brings together the heads of design organizations, design education bodies, and Federal design studios with high ranking U.S. Government officials to partner in solving the U.S.’s economic and democratic challenges of today and tomorrow. 

3. Upload
Upload your video to the U.S. National Design Policy Initiative's YouTube Group. AND to the our  Star Search Event Facebook page.

4. Share
Share your favorite videos with your friends, family, colleagues, and politicians.

Disclaimer: By participating in the event -- through uploading videos and leaving comments, you hereby grant the U.S. National Design Policy Initiative and its affiliated organizations the free use of your edited and unedited image, sounds, and words for non-commercial promotional purposes.

Comments

[Beats by Dr Dre]

The most interesting information comes from children, for they tell all they know and then stop.

[north face outlet]

It proved; The North Face Kids Nuptse Goose Down Jacket Red Clearance for at no time ever did Morgoth essay to build ships or to make war by sea. Water all his servants shunned, and to the North Face Denali Fleece Jackets sea none would willingly go nigh, save in dire need. With the aid of the Elves of the Havens some of the folk of Nargothrond built new ships, and they went forth and explored the great Isle of Balar, thinking there to prepare a last refuge, North Face Gore Tex Jackets if evil came; but it was not their fate that they should ever dwell there. Thus the realm of Finrod was the greatest by far, though he was the youngest of the great lords of the Noldor, Fingolfin, Fingon, and Maedhros, and Finrod Felagund. The North Face Women's Pink Ribbon Denali Jacket Clearance But Fingolfin was held overlord of all the Noldor, and Fingon after him, though their own realm was but the northern land of Hithlum; The North Face Men's Apex Bionic Jacket Military Green Cheap yet their people were the most hardy and valiant, most feared by the Orcs and most hated by Morgoth. Upon the left hand of Sirion lay East Beleriand, The North Face Mens Polyester McMurdo Parka Black Sale at its widest a hundred leagues from Sirion to Gelion and the borders of Ossiriand; and first, between Sirion and Mindeb, lay The North Face Women's Denali Fleece Jacket Black Wholesale the empty land of Dimbar under the peaks of the Crissaegrim, abode of eagles. Between Mindeb and the upper waters of Esgalduin The North Face Womens Gore Tex Performance Shell Purple Sale lay the no-land of Nan Dungortheb; and that region was filled with fear, for upon its one side the power of Melian fenced the north The North Face Womens Gore Tex Waterproof Jackets Red Wholesale march of Doriath, but upon the other side the sheer precipices of Ered Gorgoroth, Mountains of Terror, fell down from high Dorthonion. Thither, as was earlier told, Ungoliant had fled from the whips of the Balrogs, and there she dwelt a while, filling the ravines with her deadly gloom, and there still, when she had passed away, her foul offspring lurked and wove their evil nets; and the thin waters that spilled from Ered Gorgoroth were defiled, and perilous to drink, for the hearts of those that tasted them were filled with shadows of madness and despair. All living things else shunned that land, and the Noldor would pass through Nan Dungortheb only at great need, by paths near to the borders of Doriath and furthest.

[north face outlet]

It proved; The North Face Kids Nuptse Goose Down Jacket Red Clearance for at no time ever did Morgoth essay to build ships or to make war by sea. Water all his servants shunned, and to the North Face Denali Fleece Jackets sea none would willingly go nigh, save in dire need. With the aid of the Elves of the Havens some of the folk of Nargothrond built new ships, and they went forth and explored the great Isle of Balar, thinking there to prepare a last refuge, North Face Gore Tex Jackets if evil came; but it was not their fate that they should ever dwell there. Thus the realm of Finrod was the greatest by far, though he was the youngest of the great lords of the Noldor, Fingolfin, Fingon, and Maedhros, and Finrod Felagund. The North Face Women's Pink Ribbon Denali Jacket Clearance But Fingolfin was held overlord of all the Noldor, and Fingon after him, though their own realm was but the northern land of Hithlum; The North Face Men's Apex Bionic Jacket Military Green Cheap yet their people were the most hardy and valiant, most feared by the Orcs and most hated by Morgoth. Upon the left hand of Sirion lay East Beleriand, The North Face Mens Polyester McMurdo Parka Black Sale at its widest a hundred leagues from Sirion to Gelion and the borders of Ossiriand; and first, between Sirion and Mindeb, lay The North Face Women's Denali Fleece Jacket Black Wholesale the empty land of Dimbar under the peaks of the Crissaegrim, abode of eagles. Between Mindeb and the upper waters of Esgalduin The North Face Womens Gore Tex Performance Shell Purple Sale lay the no-land of Nan Dungortheb; and that region was filled with fear, for upon its one side the power of Melian fenced the north The North Face Womens Gore Tex Waterproof Jackets Red Wholesale march of Doriath, but upon the other side the sheer precipices of Ered Gorgoroth, Mountains of Terror, fell down from high Dorthonion. Thither, as was earlier told, Ungoliant had fled from the whips of the Balrogs, and there she dwelt a while, filling the ravines with her deadly gloom, and there still, when she had passed away, her foul offspring lurked and wove their evil nets; and the thin waters that spilled from Ered Gorgoroth were defiled, and perilous to drink, for the hearts of those that tasted them were filled with shadows of madness and despair. All living things else shunned that land, and the Noldor would pass through Nan Dungortheb only at great need, by paths near to the borders of Doriath and furthest.

[Canada Goose UK]

Steve, so is it a boo hoo even it is later found that they were innocent? Just wondering!

[The North Face Jackets]

vWhat a fun pattern! It's great to hear from you and see what you've sent up to. http://www.northfacejackets4uk.net

[ruanjingjie]

In dieser Saison ist Moncler Schweiz nicht mehr warm zu halten und zwingen Sie sich zu einem einzigen Produkt zu tragen, aber wirklich der Volksheld zu werden! Profil beider Elemente geworden Mode oder nach oben. Temperatur, um einen langwierigen Krieg mit der Gnade Kampf offensichtlich nicht eine weise, warm Moncler Jacken Herren 2011 in Bohrungen ist der schwierigste Wahl. Was mehr ist, sind intelligente Marken und Designer schon an, Moncler Damen Jacken großes Gesicht: flash Stoff, helle Farben, Knospe Design und schließlich lass es raus "verlassen" Schicksal und verwandeln sich in ein Winter-Mode und Ausrüstung Vorlieben. Wie bereits erwähnt zum ersten Mal denken Fell Fendi, reden über die Mantel Sie sofort von Burberry denken als Marke kommt Daunenjacke in den Meistern. Die Moncler Mäntel Günstig Skiabfahrt war eine professionelle Outdoor-Bekleidung Marke, nach Frankreich, Italien, Hauptstadt der Mode der beiden an Bord der T-Station nach der Invasion, mit Comme del Garcons, Junya Watanabe, Fendi, Balenciaga und anderen Top großen internationalen Zusammenarbeit begegnet, verwandelte sich in Mode Synonym für Luxus Feder.

[jordan talons]

thanks for your good post.

[asics mexico]

thanks for your good post.

[Christian Louboutin]

what's wrong with the people?

http://www.christianlouboutinshoes-store.com/

[cheap nike shoes]

I agree with you . Now all became clear

[Burberry Scarf Sale]

Je voudrais le nom de votre blog de l'Dreamland! Alors Père Noël frappe à notre porte juste une fois par an, vous blog est ouvert toute l'année - wow!

[bottes ugg]

ugg pas cher!!!nce!!! I thank for the help and I hope to see more such articles.

[suprayouth]

it is particularly those amateur attempts of recovering information that end up being your data’s worst enemy.

[bottes ugg]

Achetez les UGG de haute qualité,mais UGG à notre boutique en ligne. Nous vous fournissons une large gamme de sélections,vous pouvez choisir votre préféré UGG Australia,UGG Erin et d'autres produits, il y a absolument un modèle vous convient.

[Christian Louboutin Outlet]

I used your instructions for making a reversible jumper and they were great.I agree with your opinions on men and how they more clean cut.
People usually talk about gender when they discuss the metero male, but I like how you link it with a historical context to class and divisions between men.

[supra thundr]

I thank for the help and I hope to see more such articles. s

[north face jackets]

she repelled him, by an action marked with natural dignity and force of character, and stepped into the open air, as if by her own free will. She bore in her arms a child, a baby of some three months old, who winked and turned aside its little face from the too vivid light of day; because its existence, heretofore, had brought it acquainted only with the grey twilight of a dungeon, or other darksome apartment of the prison.

[north face outlet]

anlyellen They are too young to appreciate the nuance yet, but when they are older I will explain that open sobbing is associated with being female, and so inappropriate for men. The Charlie Chaplin analogy might be useful here. He once said that the way to act drunk is to imagine yourself a drunk man trying to act sober. The same is true when a man learns the non-crying cry. To be convincing, you must look as if you are trying to avoid tears.
In this respect, it is important for a young man to appreciate the difference between male tears and female. I remember once asking the actress Emilia Fox if she could cry at will, right there and then, over lunch. To my astonishment, she could – from a standing start. Fat tears rolling down her cheeks. When she had finished, she resumed her smiling countenance.

[nike air jordan]

wxx He is a good friend that speaks well of us behind our backs.
*_*

[nike air jordan]

wxx He is a good friend that speaks well of us behind our backs.
*_*

[prada shoes uk]

hhh As a design researcher, I know that thoughtful, participant-driven design has a powerful, positive impact on society.

The new Congress and Obama Administration should act immediately on these proposals. The U.S. National Design Policy Initiative and the Redesigning America's Future: ten policy proposals will help move our country forward in an efficient, positive, and inclusive manner.

[supra sneakers]

HHH Yes, the design of national policy is important, how our economic development plans for the next five years, how the implementation, how to make our economy even faster. Are designed to advance our focus to invest money in what ways it should be carefully arranged.

[Coach Outlet Store]

Road is still, or that way, when many years in the past, more and more distant from the past, they also didn't pursue. Then thought to their dreams, to find a long-lost mood, see the peach blossom is still laugh at spring breeze, look at the memory of the face is still enough to give comfort? http://www.ukcoach.net

[Franklin and Marshall]

After read the article.I have just one word to say,you are so brilliant.I like all of your article.Well done.

[Cheap MBT Shoes]

It is said that, some books are to be read only in parts, others to be read, but not seriously, and some few to be read wholly, and with diligence and attention.Your blog are worth for me to read attentive.

[SosaJohnnie33]

The business loans suppose to be useful for people, which would like to ground their own organization. By the way, that is comfortable to get a student loan.

[cheap jordans]

This hardly ever happens out of the blue: there are usually warning signs such as noise, vibration or heat.

[DEKARONデカロン-RMT]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[DEKARONデカロン-RMT]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[DEKARONデカロン-RMT]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[DEKARONデカロン-RMT]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[DEKARONデカロン-RMT]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[トリー バーチ 靴]

rmt ドラゴンネストDefining the site's cost isn't a simple task.We comprehensively evaluate site SEO, website traffic 大航海時代-RMT(quantity, source, geography) and make approximate conclusions about the website's cost.Special attention is paid not only to the current site's cost but to the growth rmt アラド(or decline) dynamic of this or that resource.RMTメイプルストーリー RMT

[Taobao]

Um...like the style of your writing.*_*

[Jordan Big Fund]

Love,love love this post!O(∩_∩)O~

[agent taobao]

He is a good friend that speaks well of us behind our backs.
*_*

[Taobao shopping service]

He is a good friend that speaks well of us behind our backs.
*_*

[dollar items]

I came across this when searching info on Google. I will use it to complete my report for this weekend, thanks for the info.

[Air Jordan 13]

He has made his weapons his gods.
When his weapons win he is defeated himself. O(∩_∩)O~

[supra shoes]

I agree with you . Now all became clear, I thank for the help and I hope to see more such articles.